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BRAND blueprint toolkit

The Freedom You Crave Starts with a Smarter Process

The Brand Blueprint Toolkit gives you the exact templates I use with my design clients to streamline my business and scale with ease.
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It's time to...

Build the high-end design business you were meant for—with a seamless process that elevates your client experience, positions you as a premium expert, and gives you the freedom to create, scale, and charge what you're truly worth.

*Adobe Indesign required for use. Due to the digital nature of this product, we do not offer refunds.

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 You’ll Get It All—Without the Headaches.

Transform your design process effortlessly in just a few hours. 

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*Adobe Indesign required for use. Due to the digital nature of this product, we do not offer refunds.

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What you'll get...

 A complete suite of designer-crafted, done-for-you templates that streamline your workflow, impress your clients, and turn leads into high-paying projects with high-converting proposals and contracts that make them say, "Where do I sign?" 

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Without...

Spending thousands on an attorney for airtight contracts, wasting countless hours designing client documents from scratch, or piecing together a polished, high-end client experience through trial and error.

Introducing

Brand Blueprint Toolkit

The Brand Blueprint Toolkit is your all-in-one solution for crafting stunning, professional, and strategic brand assets—without the overwhelm.

conversion-driven strategy

Proposal Template

A plug-and-play proposal that sells your value and gets clients excited to work with you.

(Value: $47)

conversion-driven strategy

Contract Template

A legally sound agreement that sets clear expectations and protects your work.

(Value: $197)

conversion-driven strategy

Pricing Playbook

Confidently communicate your rates and service offerings with a professional pricing guide.

(Value: $27)

high-value client experience

Creative Direction Guide

Establish a clear vision with a high-level strategy document that defines your client's brand.

(Value: $47)

high-value client experience

Onboarding & Offboarding Guide

Provide a seamless, luxury client experience from the first interaction to final handoff.

(Value: $47)

high-value client experience

Strategy + Design Questionnaire

Get access to the exact questions you need to ask your clients to formulate a strategic brand.

(Value: $197)

Polished delivery

Client Presentation Template

Present your brand strategy, mood boards, and design concepts with clarity and confidence.

(Value: $47)

Polished delivery

Brand Guidelines Template

Ensure consistency across all client touchpoints with a polished, professional brand style guide.

(Value: $97)

Polished delivery

File Handoff & Deliverables Guide

A professional framework for organizing, packaging, and delivering final brand assets.

(Value: $27)

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*Adobe Indesign required for use. Due to the digital nature of this product, we do not offer refunds.

limited time offer

Get access now for $733 only $97

That's right, I'm giving you ALL of the templates you need to run a successful design business for just $97.

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*Adobe Indesign required for use. Due to the digital nature of this product, we do not offer refunds.

Build the high-end design business you were meant for—with a seamless, strategic process that unlocks:

01

Premium Pricing

Position yourself as a top-tier designer and confidently charge what your expertise is worth.

02

Luxury Client Experience

Elevate every touchpoint with polished, professional documents that attract high-value clients.

03

Creative Freedom

Spend less time on admin and more time designing, scaling, and doing the work you love.

Cassidy gave me a strategic roadmap to building the design business and lifestyle I'd been dreaming of.

 
Mary B.

Imagine This:

Your life after Brand Blueprint Toolkit...

You wake up, coffee in hand, knowing your design business runs effortlessly. No more scrambling to piece together contracts, no more last-minute proposals, and no more clients undervaluing your expertise. Your systems are polished, your workflow is seamless, and high-value clients come to you—ready to invest.

You’re confidently presenting your work, charging premium prices without hesitation, and setting boundaries that protect your creativity and time. No more burnout. No more endless revisions. No more clients expecting luxury design on a bargain budget. Instead, you have a streamlined, high-end process that positions you as an expert, allowing you to work on projects that inspire and challenge you while creating the lifestyle you’ve always envisioned.

This isn’t just about templates—it’s about taking control of your business, your time, and your future. The Brand Blueprint Toolkit is your shortcut to a high-value, conversion-driven, and strategically structured design business.

Are you ready to take the leap?

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Ann-marie booked a $5k client:

"After implementing the strategies from Cassidy, I completely transformed my process. I’ve doubled my rates, booked my first $5K client, and now exclusively work with clients I love!"

Laura saved time:

"Cassidy gave me the clarity I needed to streamline my business. I’ve saved hours every week with the systems I implemented and now I finally feel confident charging what I’m worth."

Which One is Best for You? 

Spots for VIP are limited to the first 5 designers! Secure yours before it’s gone! 

EARLY ACCESS VIP

$997

Want one-on-one coaching, private feedback, and personalized guidance?

GO VIP

STANDARD ACCESS

$697

Ready to go at your own pace but still want group support?

STANDARD IS FOR YOU

Meet cassidy

I Bet on Myself—And It Changed Everything

I knew I was meant for more.

For years, I worked behind the scenes—hustling as a freelancer, saying yes to every project, undercharging for my talent, and watching my creativity get diluted by clients who didn’t see my full value. I was burnt out, second-guessing my worth, and wondering if I’d ever feel truly in control of my business.

But I refused to stay stuck.

I made the leap from overworked designer to confident creative CEO, building a business that attracts high-ticket clients, runs on systems instead of stress, and gives me the freedom to design life on my own terms. 

Now, I’m here to help you do the same.

Through The Brand Designer’s Blueprint, I’ll teach you how to position yourself as an expert, attract dream clients who respect your time and creativity, and scale your income without working more hours.

I’ve been where you are—and I know what’s possible on the other side. Let’s build the business you were made for.

This is possible for you too. You weren’t meant to settle for an uninspiring 9-5.

Imagine a life where your late-night dreaming becomes a profitable, sustainable design business that supports the life you actually want.  

01

Earn more money doing what you love

Your inbox is filled with dream clients ready to book you, and your strategic offer suite means you’re no longer trading time for money—you’re bringing in $10K, even $30K months with ease.

02

Attract aligned, high-value clients on repeat

With the right systems in place, clients come to you—again and again. No more chasing leads or dealing with scope creep. Just consistent, aligned work that fuels your creativity.

03

Build a business that gives you freedom

You’ve designed a business that runs smoothly—even when you take an afternoon off, step away for a vacation, or simply decide to slow down. Your income doesn’t stop when you do because you've built sustainable systems.

LET'S DO THIS →

Our “This Will Change Your Business” Guarantee

100% Money Back Guarantee

 

I know investing in your business can feel overwhelming—wondering if this is the right move or if it will truly make a difference. That’s why The Brand Designer’s Blueprint isn’t just a course—it’s a proven roadmap to help you attract high-value clients, raise your rates, and run a business that works for you.

I stand behind what I teach. If you complete the program, apply all the strategies, and don’t see positive results within 90 days, I’ll refund your investment. No fine print. No risk. Just a chance to transform your design business—forever.

This course is for you if...

  • You’re stuck in the feast-or-famine cycle, constantly chasing clients—and you’re ready for consistent, high-value work.

  •  You want to raise your rates, package your services strategically, and build a profitable, sustainable business.

  •  You’re tired of inconsistent workflows and need systems that save time, reduce stress, and help you scale. 

  • You’re ready to ditch the 9-5 and turn your creative skills into a thriving, flexible business on your terms.

  •  You want more freedom—whether that’s taking a vacation without stress or creating space for what truly matters.

If this sounds like you, The Brand Designer Blueprint is your next step for design business success!

This course is NOT for you if:

  • You’re looking for a quick fix instead of a proven system that requires action and commitment.
  • You’re not willing to implement new strategies and prefer to stick with what’s not working.
  • You’re not ready to invest in yourself and take the steps needed to build a thriving design business.
  • You’re content with inconsistent income and undercharging rather than stepping into your worth.
  • You don’t want more freedom, flexibility, or financial stability and prefer to keep things as they are.

This program is for action-takers who are ready to create real change. If that’s you, let’s get started!

Ready to Build a Thriving Design Business? 

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Frequently Asked Questions

Real talk—It’s your Time

That design business you’ve been dreaming of? It’s waiting for you.   

 

Here’s what we can build together:

  • A powerful brand foundation that positions you as the go-to expert
  • The strategy to attract dream clients who respect your time & expertise
  • Scalable, high-ticket offers that bring in consistent revenue
  • A high-converting sales process that makes booking clients effortless
  • Systems that work for you—so you can scale without burnout
  • An unforgettable client experience that creates raving fans
  • Marketing that feels natural (and actually works)
  • Intentional growth strategies to expand your income & impact
  • …plus ongoing support, feedback, and accountability inside our private designer community.
LET'S DO THIS →

From "Am I Good Enough?" to Thriving Creative CEO with the

Brand Designer Blueprint

EARLY ACCESS VIP

$997

Normally $1997

 

THE COURSE ($4,000 value)

  • 12 Modules of in-depth video training covering branding, pricing, systems, and scaling
  • 30+ Done-for-You Scripts & Templates to streamline client communication and workflow
  • Comprehensive Workbooks & Checklists to take action and implement with ease
  • Weekly Group Q&A Calls – Get feedback, ask questions, and stay accountable.


 

THE BONUSES ($3,500 value)

  • 4 Private 1:1 Coaching Calls (VIP Only) – Personalized strategy sessions to refine your offers, pricing, and positioning.
  • 1:1 Portfolio & Website Review (VIP Only) – Get personalized feedback on your website and positioning to attract premium clients.
  • Private Designer Community for ongoing feedback, support & networking.
  • The Brand Strategy Blueprint – A plug-and-play framework to confidently sell strategy
  • The Pricing Masterclass – Stop undercharging and start commanding premium rates
ENROLL NOW

STANDARD ACCESS

$697

Normally $997

 

THE COURSE ($4,000 value)

  • 12 Modules of in-depth video training covering branding, pricing, systems, and scaling
  • 30+ Done-for-You Scripts & Templates to streamline client communication and workflow
  • Comprehensive Workbooks & Checklists to take action and implement with ease
  • Weekly Group Q&A Calls – Get feedback, ask questions, and stay accountable.


 

THE BONUSES ($1,500 value)

  • Portfolio & Website Audit Checklist – Optimize your brand to attract high-value clients
  • Private Designer Community for ongoing feedback, support & networking.
  • The Brand Strategy Blueprint – A plug-and-play framework to confidently sell strategy
  • The Pricing Masterclass – Stop undercharging and start commanding premium rates
ENROLL NOW

It’s time to run your business with confidence—efficient systems, high-value clients, and the freedom to design a life you love.

ENROLL NOW

Sounds Like a Dream? But...

Your design studio feels stuck with low-paying leads, unpredictable income, and marketing that isn’t working. Without a clear plan, building a business that supports your lifestyle feels overwhelming.

Maybe you’ve tried before, but that means you’re stuck in the same cycle:

  • The clients who want endless revisions and “just a logo” won’t give you the financial freedom (or the summer trips) you’re dreaming of.
  • You know your own business growth is on the back burner—because client work (and paying the bills) always comes first.
  • Those one-off brochures and rushed design requests from your go-to corporate client are keeping you busy, but they’re also keeping you stuck—putting a cap on your income, creativity, and your design skills.
  • And let’s be real—trying to “get more clients” by throwing up Reels without a strategy? It’s just feeding the comparison trap, leaving you with more doubt, more frustration, and less actual business growth.

Here's the truth

Building your business doesn't have to be this difficult

You don’t have to overwork, undercharge, or stay stuck in the freelancer hustle. There’s a better way to build your business—one that’s streamlined, profitable, and supports the life you’ve been dreaming of. With the right tools, strategies, and systems, you can take control of your business and finally unlock the freedom, flexibility, and financial success you deserve.

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